Jon Yablonski
FreeLaws of UX
Jon Yablonski's reference collection of around 30 UX principles — Fitts's, Hick's, Jakob's, the Gestalt laws and the cognitive biases behind…
Google on Coursera
Google's eight-course UX path — research, wireframes, Figma prototypes and three portfolio projects. Auditing is free but strips out the projects.
Opens on Google on Coursera — a direct link, no affiliate tracking.
Over 1.5 million people have enrolled in this, which makes it one of the most-taken vocational programmes anywhere online. Eight courses, roughly six months at ten hours a week, a 4.8 average across more than 100,000 reviews, and Figma as the primary tool. Google built it as a career-changer path with no prior design experience assumed.
The sequence is coherent, which matters more than the brand. Foundations, then the empathise-define-ideate stage, then wireframes and low-fidelity prototypes, then research and early testing, then high-fidelity design in Figma, then dynamic UI for websites, then a social-good project and job preparation, closing with a course on using AI in the job search.
Worth being precise, because this is where people get burned. Individual courses in the certificate can be audited, and auditing shows you the video lessons and readings. It does not include the graded assignments, the peer-reviewed project feedback, or the certificate. The full experience runs on a Coursera subscription — the page quotes $49 a month in the US and Canada after a seven-day trial, with most learners spending under $300 total.
Since the entire value proposition here is three portfolio projects with peer feedback, auditing removes the part you came for. If you audit this, you're watching a UX lecture series, not building a portfolio. Say yes to paying or pick a different resource, but don't audit it and expect the outcome.
Strong if you're changing careers into UX and need structure, a portfolio and a recognisable name on it. The research and testing courses are the most valuable — that's the part self-taught designers most often lack.
Skip it if you're already designing professionally; the pacing is beginner and you'd learn more from a specialised course. Skip it too if you expect the certificate alone to get interviews. It won't. The portfolio might.
The most complete beginner UX path available, with a real weakness in the portfolio work: everyone completes the same three briefs, so hiring managers see the same projects repeatedly. Finish it, then replace at least one of those projects with something of your own before you apply anywhere.
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Jon Yablonski
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